Pacific Union Financial Chooses Total Expert to Power New Marketing Operating System

Nationwide lender’s EXPmarketing will empower loan officers to be ‘Rock Stars’ Pacific Union Financial, a nationwide residential mortgage lender headquartered in Farmers Branch, Texas, has selected Total Expert to deploy its new proprietary marketing operating system (MOS), EXPmarketing. The first enterprise-grade marketing operating system specifically for regulated financial institutions, Total Expert will empower Pacific Union…

Pacific Union Financial, LLC Hires Wholesale Leader, Michael J. Royer

Pacific Union Financial, LLC named experienced Wholesale leader Michael Royer Executive Vice President of Wholesale Lending. Michael has more than two decades of mortgage experience and a strong background building Wholesale teams in the mortgage industry. “As Pacific Union makes strategic moves to build our Wholesale team, Michael Royer is the obvious choice to lead…

EXP: Because Things Don’t Have to Suck

Let’s be honest – no one is out there raving about online mortgage interfaces. While the retail and entertainment industries have constructed platforms that make it easy for people to understand and use, mortgage sites have been clunky, confusing, and quite frankly, a little bit ugly. But it doesn’t have to be that way. Things…

Pacific Union Financial, LLC Expands Executive Leadership

Pacific Union Financial, LLC named Michael Gallo, Executive Vice President of Wholesale National Operations. Michael brings more than a decade of Executive Wholesale leadership experience to Pacific Union. In his new role, Michael will be responsible for revamping the Pacific Union Wholesale Operations team, as the company makes strides to continue to be an industry…

Pacific Union: What We Believe

Mortgage isn’t quite like any other business. On any given day, we’ll help a young family buy a home in which children will grow, or enable someone to tap into their home’s equity and send a scholar off to college, or get an empty nester a home loan refinance so they can remodel their home…

And the Winner Is…

The end of January is the beginning of that time of year. No, not the inevitable collapse of resolutions to eat more veggies or hit the gym. Award season! Music and film and television and theater – even architecture gets in on the action. You know who needs an annual award? The mortgage industry. In…

New Retail Branch in Reno, NV for Pacific Union Financial, LLC

Continuing to expand its Retail division, Pacific Union recently opened a new Distributed Retail branch in Reno, Nevada. The new branch will serve potential homebuyers seeking mortgage solutions, as well as those interested in refinancing an existing home loan in Reno and surrounding areas. Branch Manager, Dana DeSarle (NMLS #373601), and Sales Manager, Wayne Cameron…